How to Promote your Local Business Effectively

Promoting on a local level poses a unique variety of challenges. It is important to make sure you exude a sense of proximity when you advertise locally, or your efforts to appeal to those living in your area may be left unanswered. Consumers often prefer to do business with companies in their community. The key [...]

Resources For Entrepreneurs

So,  you’ve decided you want to start your own business.
You have a novel product to sell or an expert service to deliver. You’re sure of your abilities to produce products or deliver services. But you’re a little intimidated by the other rolls you must learn as a small business owner: salesman, marketer, accountant, human resources [...]

Starting a Business: Step by Step

Introduction
It is every American’s dream. To own and operate their own business, to be their own boss, to be in charge of their life! Every new business is started by someone who gets an ‘entrepreneurial seizure’. That is, they believe they have an idea for a service or product that is better than, faster than [...]