Promoting on a local level poses a unique variety of challenges. It is important to make sure you exude a sense of proximity when you advertise locally, or your efforts to appeal to those living in your area may be left unanswered. Consumers often prefer to do business with companies in their community. The key [...]
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Introduction
It is every American’s dream. To own and operate their own business, to be their own boss, to be in charge of their life! Every new business is started by someone who gets an ‘entrepreneurial seizure’. That is, they believe they have an idea for a service or product that is better than, faster than [...]
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Today I spent the afternoon at the Syracuse Chamber of Commerce show where I worked a booth for my “day job”. After spending the day there I realize that I should write a blog about a very important part of business, of all businesses, social networking.
At the chamber show there were booths ranging from home [...]
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